Joh 1:14-18 "And the Word became flesh and dwelt among us, and we have seen his glory, glory as of the only Son from the Father, full of grace and truth. (John bore witness about him, and cried out, "This was he of whom I said, 'He who comes after me ranks before me, because he was before me.'") And from his fullness we have all received, grace upon grace." For the law was given through Moses; grace and truth came through Jesus Christ. No one has ever seen God; the only God, who is at the Father's side, he has made him known." 

The creating Word of God, His active presence has become flesh and blood, the man Jesus of Nazareth. He is the very glory of God, God of very God. He proceeds from the Father as His only offspring, God's only begotten Son. Begotten not created. He is the one who fulfills and fills all with the grace of God. His grace is completely mingled with the purity of truth. He is the one who gives the Law of Moses and supersedes the law of men. No one has seen God but He is the exact representation, incarnation Of God, making God's character known in the world.

John is the character witness. The religious elite and those who were suppose to be priest to God, had no answers though they were suppose to be the ones who interceded for the people on behalf of God. John a voice crying for repentance had to point them to their savior Jesus of Nazareth, though they could not see it for themselves. Even after John told them the truth they continued to question. They wanted answers to please men, they were not really seeking after the truth. 

John was baptizing for preparation, for those who would repent and believe. The promised one, Yahweh Himself in the flesh was coming, even John was not worthy but Jesus would come and give grace, provide sacrifice and deliver those who would repent and follow Him. 

All in Bethany, this historically has taken place. as John the baptizer witnessed. 

Joh 1:19 - 28 "And this is the testimony of John, when the Jews sent priests and Levites from Jerusalem to ask him, "Who are you?" He confessed, and did not deny, but confessed, "I am not the Christ."  And they asked him, "What then? Are you Elijah?" He said, "I am not." "Are you the Prophet?" And he answered, "No." So they said to him, "Who are you? We need to give an answer to those who sent us. What do you say about yourself?"  He said, "I am the voice of one crying out in the wilderness, 'Make straight the way of the Lord,' as the prophet Isaiah said." (Now they had been sent from the Pharisees.) They asked him, "Then why are you baptizing, if you are neither the Christ, nor Elijah, nor the Prophet?"  John answered them, "I baptize with water, but among you stands one you do not know,  even he who comes after me, the strap of whose sandal I am not worthy to untie." These things took place in Bethany across the Jordan, where John was baptizing." 

After the religious came and went. Jesus came and John recognized Him as the "Lamb of God". This was the one who would be the atoning sacrifice for the sin of Adam. The sin of mankind. Unbelief, lack of faith, not seeing the worth of God as their life and fulfillment. 

Joh 1:29  "The next day he saw Jesus coming toward him, and said, "Behold, the Lamb of God, who takes away the sin of the world!" 

This Jesus from Nazareth was born of a woman after John, but He came before John. Before all things. He is the beginning, before all of creation. He is lowly and humble among men, but He is highly exalted and above all things that exist. 

Joh 1:30  "This is he of whom I said, 'After me comes a man who ranks before me, because he was before me.'" 

John, had been born Jesus' earthly cousin, grown up with Jesus, knowing Him. John though had not known. John saw Jesus with the Holy Spirit descending on Him, residing upon Him. He knew that Jesus' baptism was a baptism not of water but of pouring out the Holy Spirit upon people. 

God had sent John personally to prepare the way for Jesus coming and He was shown to recognize this sign of the Holy Spirit descending and remaining. This was to be the sent one, the Messiah.

Joh 1:31-33 "I myself did not know him, but for this purpose I came baptizing with water, that he might be revealed to Israel." And John bore witness: "I saw the Spirit descend from heaven like a dove, and it remained on him."  I myself did not know him, but he who sent me to baptize with water said to me, 'He on whom you see the Spirit descend and remain, this is he who baptizes with the Holy Spirit.'" 

He saw and is witness as a man, this is The Son of God. 

Joh 1:34  "And I have seen and have borne witness that this is the Son of God." 

John declared to his own followers; this Jesus of Nazareth, He is The Lamb of God!. He is Jesus Christ, Yeshua Messiah, Isa Al Masih. I want you to make no mistake of Jesus identity, He is Yahweh. He is The Absolute Love. 

Joh 1:35, 36  "The next day again John was standing with two of his disciples, and he looked at Jesus as he walked by and said, "Behold, the Lamb of God!"